Lazer Wallet

Role

User Experience Design

PM

Industries

Blockchain

Date

January 2023

2023

Desk with keyboard and brown chair

About

About

About

Building a tool that seeks to solve the underlying problem of user experience and high customer acquisition cost in the web3 space.

Building a tool that seeks to solve the underlying problem of user experience and high customer acquisition cost in the web3 space.

Product Overview

Product Overview

Product Overview

The Lazer wallet app provides a beginner-friendly user experience, as it aims to not only be a great wallet, but a secure and simple way to connect with the web3 space.

The Lazer wallet app provides a beginner-friendly user experience, as it aims to not only be a great wallet, but a secure and simple way to connect with the web3 space.

Discovering a problem

Discovering a problem

Discovering a problem

The idea is, how best can we build a tool that seeks to solve the underlying problem of user experience and high customer acquisition cost in the web3 space just from being?


How might a beginner in the web3 space interact with a crypto wallet?

In a way that’s seamless in comparison to current solutions for it. In a way that could ensure that the necessary guides and information could be readily accessible to them?

The idea is, how best can we build a tool that seeks to solve the underlying problem of user experience and high customer acquisition cost in the web3 space just from being?


How might a beginner in the web3 space interact with a crypto wallet?

In a way that’s seamless in comparison to current solutions for it. In a way that could ensure that the necessary guides and information could be readily accessible to them?

User research

User research

User research

We set up criteria for people who have interacted with crypto wallets, either in the past or present — Blockchain Enthusiasts or Investors, and beginners in the web3 / Crypto space — Blockchain Newbies.


We approached the research by asking these people about their past experiences with crypto wallets and their biggest challenges using crypto wallet applications.


Our aim was to understand how satisfied they are with the current crypto offerings, their motivations, and their frustrations. From this, we hoped to gain insights that could aid the design process for the Lazer wallet app.

We set up criteria for people who have interacted with crypto wallets, either in the past or present — Blockchain Enthusiasts or Investors, and beginners in the web3 / Crypto space — Blockchain Newbies.


We approached the research by asking these people about their past experiences with crypto wallets and their biggest challenges using crypto wallet applications.


Our aim was to understand how satisfied they are with the current crypto offerings, their motivations, and their frustrations. From this, we hoped to gain insights that could aid the design process for the Lazer wallet app.

Creating personas

Creating personas

Creating personas

As part of our research, we were able to reveal two major categories of potential newbies:


  1. The first-time novice user (Blockchain Newbies)


  2. Experienced users that had tried other wallet apps before i.e like MetaMask (Blockchain Enthusiasts or Investors)

As part of our research, we were able to reveal two major categories of potential newbies:


  1. The first-time novice user (Blockchain Newbies)


  2. Experienced users that had tried other wallet apps before i.e like MetaMask (Blockchain Enthusiasts or Investors)

User Flow

User Flow

User Flow

We mapped out our flows and process in which a user will likely take when interacting with the app. We used a user journey map to know experiences a user will likely face when interacting with the app.

We mapped out our flows and process in which a user will likely take when interacting with the app. We used a user journey map to know experiences a user will likely face when interacting with the app.

Product Showcase

Product Showcase

Product Showcase

Onboarding screens

Onboarding screens

Buying Crypto Assets

Buying Crypto Assets

Receiving Crypto Assets

Receiving Crypto Assets

Welcome Guide and Home Screen

Welcome Guide and Home Screen

NFT Collections

NFT Collections

Setting up a Passcode

Setting up a Passcode

DAPP Browser

DAPP Browser

Backing up Your Wallet

Backing up Your Wallet

Conclusion & Takeaways

Conclusion & Takeaways

Conclusion & Takeaways

What we've learnt in the end

This was a really fun project I and a few friends of mine worked on because it provides real human value, and involved a ton of research, and detailed work.


I learned the following important takeaways from this project concerning product and business processes:


  1. Do not be overly precious about an idea. We had to go through multiple iterations of Lazer Wallet to arrive at a version that works, and it wasn’t a perfect replica of the original idea.

  2. Always have the user in mind. Never make any design decision without considering the end users of your product.

This was a really fun project I and a few friends of mine worked on because it provides real human value, and involved a ton of research, and detailed work.


I learned the following important takeaways from this project concerning product and business processes:


  1. Do not be overly precious about an idea. We had to go through multiple iterations of Lazer Wallet to arrive at a version that works, and it wasn’t a perfect replica of the original idea.

  2. Always have the user in mind. Never make any design decision without considering the end users of your product.

2022 © Peter Edebeatu

2022 © Peter Edebeatu

2022 © Peter Edebeatu